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Creative AI

AI is not replacing creative people. It is giving creative people superpowers. Learn to use it, and your ideas go places they never could before.

The Program

Creativity meets the
most powerful tools alive.

Jamaica has always punched above its weight in music, art, fashion, and storytelling. Creative AI gives you the tools to take that creative energy and scale it in ways that were not possible five years ago.

This is not a passive course about AI theory. You make things. Every session ends with something you created, whether it is a generated visual series, a produced AI-assisted track, a video campaign, or a full multimedia project.

We cover the tools that are actually being used in the industry right now. We also teach you to think critically about how to use them so your work has your fingerprint, not just a prompt.

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Make Something Every Session

No session ends without you producing real work. By the end you have a full creative portfolio using AI tools.

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Caribbean Creative Context

Everything connects back to Caribbean aesthetics, music culture, and storytelling traditions. Your culture is your creative advantage.

Digital art creation on computer with creative tools
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6 Weeks to Portfolio Creative projects every week
Skills and Tools

What you will learn
and what you will use.

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Generative Visual Art

Midjourney, Stable Diffusion, Adobe Firefly, DALL-E. Go from text to stunning visuals. Then learn to refine, iterate, and develop a consistent visual style that is recognizably yours.

Tools: Midjourney, Firefly, Stable Diffusion
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AI Music Production

Suno, Udio, and AI-assisted production in DAWs. Generate stems, write lyrics with AI, create original soundscapes. How to blend AI tools with real musicianship and Jamaican sound.

Tools: Suno, Udio, GarageBand, AI plugins
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AI Video and Animation

Runway, Pika, and Kling for AI video generation and editing. Create music videos, brand content, short films with a fraction of the traditional production budget.

Tools: Runway, Pika Labs, CapCut AI
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AI Content Creation

Long-form writing, social media content, brand voice, and SEO content with AI. Learn to write better prompts, edit AI output to sound like you, and produce 10x more content in less time.

Tools: Claude, ChatGPT, Jasper, Notion AI
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Visual Branding and Design

AI-assisted logo design, brand identity, social media kits. Canva AI, Adobe Firefly, and prompt-to-design workflows. Build a full brand visual identity in hours, not weeks.

Tools: Canva AI, Adobe Firefly, Looka
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Prompt Engineering for Creatives

The difference between good AI output and great AI output is the prompt. Learn the craft of writing prompts that get you exactly what you visualized. This skill applies across every tool.

Applies across all AI creative tools
Creative Projects

Work participants
have actually made.

AI generated abstract art digital
Visual Art

Roots and Algorithms

A 40-piece generative art series combining Jamaican Maroon visual traditions with AI image generation. Exhibited at a Kingston gallery and sold as limited edition prints.

Midjourney + Photoshop2025
Music production studio recording
Music

AI-Assisted EP

A five-track EP blending Afrobeats and dancehall, produced with AI stem generation and conventional arrangement. Released on Spotify and streamed 18,000 times in the first month.

Suno + Logic Pro2025
Video content creation on screen
Video

Kingston Stories

A short documentary series exploring Kingston neighbourhoods, produced using AI voiceover, AI B-roll generation, and human-shot interview footage. Reached 50,000 views on YouTube.

Runway + CapCut AI2026
Careers in Creative Tech

What creative AI skills
actually pay.

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AI Content Strategist

Brands everywhere need people who can run their content operations using AI tools at scale. This is one of the fastest-growing roles in Caribbean marketing right now.

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Creative Director (AI-Augmented)

Lead visual identity and campaign work for brands. The AI handles execution speed, you bring direction and taste. Agencies are hiring for this profile aggressively.

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Music Producer and Sync Licensor

Produce more, license it to international platforms, TV, and games. AI production tools lower the cost to create enough volume to make sync licensing viable as a business.

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Independent Creator

Build your own audience, your own brand, your own revenue. Newsletters, YouTube, Substack, merchandise. AI makes it possible for one person to operate like a small media company.

Start making things
with Creative AI.

Applications open quarterly. We look for people with a creative drive and the curiosity to explore new tools. Technical background not required.

Apply for Creative AI → Read AI Creator Tips on the Blog